Advantage Media Services Data Breach

Advantage Media Services LLC (AMS), a fulfillment and media services company based in Valencia, California, has notified individuals that an unauthorized actor briefly accessed its server environment in September 2025 and copied certain data. This falls under hacking or system intrusion. AMS says it discovered suspicious activity, launched an investigation, isolated the affected systems, changed passwords, increased monitoring, and brought in outside data security and privacy professionals to help respond. The company also reported the incident to federal law enforcement and relevant government agencies.

The letter is addressed to people whose personal information was determined to be part of the data the unauthorized actor copied. AMS has not said how many people in total were notified, and the version of the letter reviewed here does not spell out the exact categories of information involved for this recipient, though it confirms that personal information was potentially impacted.

What information was exposed?
  • The notice references ‘your Information’ as being involved but does not list the specific data elements in the copy provided — if you received this letter, check the section of your personal notice describing exactly what was affected.

To help ease concerns, AMS is offering twelve (12) months of free identity monitoring through Kroll, which includes Credit Monitoring, Fraud Consultation, and Identity Theft Restoration. You can activate the service at https://enroll.krollmonitoring.com using the Membership Number printed on your individual letter; the letter mentions an activation deadline, so check your copy for the specific date and enroll before it passes.

What should you do now?
  • Activate the free Kroll identity monitoring using the Membership Number in your letter before the stated deadline.
  • Review your credit reports and account statements regularly for any activity you don’t recognize.
  • Place a fraud alert or a security freeze with the three nationwide credit bureaus (Equifax, Experian, TransUnion) if you’re concerned about new accounts being opened in your name.
  • Consider signing up for a service like Aura or LifeLock, which can alert you if your information appears elsewhere, such as on the dark web or in other data leaks.
  • Watch for phishing emails, calls, or texts that reference this incident, and never give out personal details to someone who contacts you unsolicited.
  • Report any signs of identity theft or fraud to the FTC and your state Attorney General’s office, and keep a copy of any police report you file.

If you have questions about this incident, AMS can be reached at (844) 403-4531, Monday through Friday from 8:00 am to 5:30 pm Central Time.

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